CAP’s evaluation framework was developed by London Metropolitan University. It provides a means for CAP schemes to measure their performance against key objectives.

The framework incorporates a number of SMART (specific, measurable, attainable, realistic and timely) targets and is based on a clear theory of change which flows logically between aims and objectives, proposed activities and desired outcomes. The framework is reviewed at regular intervals.

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Since 2013, all CAP schemes have been required to carry out a baseline evaluation against the CAP evaluation framework or another agreed set of measures. At the end of the project, and sometimes mid-term, further evaluations will be carried out. School surveys may be carried out annually where alcohol education is being carried out.

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We ask CAP schemes to collect data for the following five indicators, both pre-CAP (baseline) and at the end of the initial 18-24 month period:

• Attempted purchase by under-18s (measured via licensee surveys).
• Proxy purchase (measured via licensee surveys).
• Alcohol-related anti-social behaviour among under-18s (measured via residents’ surveys and police crime data).
• Levels of alcohol consumption for 13-16 year olds (measured via school surveys).
• Parents’ attitudes to supplying alcohol to children (measured via surveys of parents of teenagers).