It is important that where schemes are successful in reducing crime and anti-social behaviour in a designated area, local people feel safer as a result.
Retailers, police and other partners communicate agreed messages using a united and consistent approach e.g. Challenge 25 posters and promotion of the Proof of Age Standards Scheme (PASS)
Surveys of local people carried out prior to and after the pilot phase are a good way to gauge any changes in public opinion.
The local newspaper and other local media will often be invited to act as a CAP media partner so that positive stories regarding the confiscation of alcohol or a reduction in reported crime, for example, are reported.
All CAP schemes are encouraged to make full use of the tools within the Login Area which provide suggested ways of recording and communicating any changes in public perception.
"Community Alcohol Partnerships tackle underage drinking in local communities through co-operation between alcohol retailers/licensees and local stakeholders. By providing advice, guidance and resources CAP support communities in developing their own capacity to deliver a co-ordinated, localised response to underage alcohol misuse."
“Collaborative working between a wide range of local stakeholders with a clear focus on shared aims and objectives is at the heart of the success of CAP. I want to help CAP to build on its impressive track record and harness its full potential to improve communities up and down the country that are blighted by underage drinking and its consequences.”
Chairman of CAP
CAP encourages local partnership working to tackle underage alcohol misuse and associated anti social behaviour. CAP is unique in that it recognises that retail is part of the solution and has been shown to be more effective than enforcement alone.
If there is a CAP scheme in your area, we can put you in touch with the local project co-ordinator, who will explain how to get involved. If there is no CAP in your area but you would like to talk about setting up a CAP, the CAP team will be able to give help and advice.