Welcome to Community Alcohol Partnerships

18th November 2015 


To mark eight extraordinary years of progress, in which 88 Community Alcohol Partnership (CAP) schemes have been launched across the UK, CAP today published a report, Progress through Partnerships: Creating Safer Communities. It shows outstanding positive impacts on crime, anti-social behavior, litter, residents' feelings of safety and underage/proxy purchasing – changes that improve the quality of life for the public and reduce harm to young people:

 a 30% reduction in alcohol related anti-social behaviour in the CAP area compared with a 7.4% drop in matched control areas in Barnsley

 a 39.5% reduction in alcohol-related youth anti-social behaviour in Brecon

• an 18% reduction in alcohol-related crime and an estimated 12.5%-25% reduction in alcohol seizures from young people in East Edinburgh

 an 83% decrease in police letters to parents of under 18s caught with alcohol and a 61% decrease in crime and disorder reports linked to street drinking in Great Yarmouth CAP area compared to a 25% decrease across the rest of Norfolk

• a 41% decrease in anti-social behavior in Hayling Island, Hampshire

• a 46% decrease in anti-social behaviour, 87% decrease in alcohol seizures from young people and an 80% decrease in youth disorder in the London Borough of Tower Hamlets

Mike Penning, then Minister of State for Policing, Criminal Justice and Victims, welcomed the report, saying:

"I welcome the reduction in alcohol-related youth anti-social behaviour. The CAP model has promoted effective and innovative partnership work between enforcement agencies, businesses and local community groups and has clearly played an important part in this. I would encourage every area with evidence of alcohol-related youth crime to give serious consideration to setting up a CAP to reduce crime and build safer neighbourhoods."

Fiona Bruce, MP for Congleton and Chair of the All Party Parliamentary Group of Alcohol Misuse, welcomed the findings of the report, saying:

"It is clear from this report that CAPs play a valuable role in reducing alcohol consumption by under 18s in local communities. Despite the welcome reduction in underage consumption in recent years there is still a substantial minority of under 18s who regularly consume alcohol. This can cause serious damage to their health and development as well as increasing the risk of problem drinking in later life. As Chair of the All Party Parliamentary Group on Alcohol Misuse, I welcome and encourage CAP's continued expansion to new areas. I am particularly keen to see more CAPs in the North West of England, which has some of the highest rates of alcohol consumption and harm in the country. "

Chief Inspector Dave Spencer, who has been involved in the Corby, Kingsthorpe and St Davids CAPs in Northamptonshire, one of the Government's priority Local Alcohol Action Areas, said:

"CAP acts as a great catalyst to broaden community safety partnership working. The involvement of retailers and others to take personal responsibility for their communities can introduce different thinking and innovation to effectively resolve local issues that impact adversely on people's lives."

Derek Lewis, CAP Chairman said:

"The rapid growth in the number of local CAPs launched in 2014 and 2015, is a welcome recognition of the need to achieve further reductions in underage drinking, a strong vote of confidence in the CAP model and a powerful demonstration of the effectiveness of local partnerships."

"This report shows unequivocally that CAPs do the job they set out to do."

At an event held at Portcullis House today, to mark the report's publication, eight CAP Excellence Awards were presented to the following individuals in recognition of their outstanding contribution to the development of their local CAPs.

Tracy Heard, Co-op North East regional trainer was presented an award by Adrian Hill, Co-op Group, National Diligence Manager, in recognition of her outstanding contribution to retailer training on refusing underage sales and proxy purchase as part of several CAP schemes in North East England. Over three years, Tracy has trained staff from off -and on-licences in CAPs in Rotherham, Kirklees, Hebden Bridge, Wakefield, Barnsley and Doncaster.

Matthew Knight, CAP Officer for Reading, was presented an award by Rob Wilson, MP for Reading East and Minister for Civil Society. Matthew is the co-ordinator of the first ever borough-wide CAP. Matthew has worked tirelessly to engage businesses, young people, the community and partners in this CAP.

Cam Lieng, former Licensing Manager and co-ordinator of the Tower Hamlets CAP, was nominated for an award in recognition of her contribution to the success of that CAP. Cam introduced the concept of the Youth Employment Project (YEP), which provided a number of local youngsters who were not in employment, education or training (NEETs) with the opportunity to achieve a Certificate in Employability and work experience in Sainsbury's. Cam has now emigrated to Australia and was therefore not available to be presented with her award in person so it will be sent on to her.

Kathy Morton, Training Standards Officer in Wigan, has co-ordinated the successful Hindley and Hindley Green CAP, which is the first CAP to be launched in Greater Manchester. Her energy and enthusiasm have led to very strong partnerships being formed within the CAP, which has delivered great results for the young people and the wider community. Kathy's award was presented by Baroness Helen Newlove of Warrington, Victims' Commissioner and former CAP Chair.

Susie Rhodes-Best, Senior Licensing Manager for Nottinghamshire and co-ordinator of the Mansfield and Sutton-in Ashfield CAP, has been pivotal to the setting up of both CAPs and driving new CAP development across Nottinghamshire. Her award was presented by Commander Simon Letchford, Metropolitan Police and National Alcohol and Harm Reduction Lead.

Louise Sayer, Sainsbury's Great Yarmouth Commercial Manager was presented an award by Nick Smith, Regional Operations Manager for Sainsbury's South East. Louise has been a stalwart supporter of the Great Yarmouth CAP and has been pivotal to the strong relationships that exist between retailers and agency partners including the Police, Herbies (the local branch of The Salvation Army) and The Matthew Trust, a specialist drug and alcohol service for young people.

Ellen Shaw, Kent Police Licensing Coordinator West Kent Division has played a key role in maintaining momentum within the Snodland CAP in Kent. Ellen has gone out of her way to ensure that new partners are welcomed to the team and regularly visits local licensees who give excellent feedback on her support. Ellen received her award from Commander Simon Letchford, Metropolitan Police and National Alcohol and Harm Reduction Lead.

Andy Simms, Co-ordinator of the Airedale, Ferry Fryston and Townville CAP in Wakefield was presented an award by the Right Hon Yvette Cooper, MP for Pontefract and Castleford. Andy has played a key role in ensuring that a wide range of partners have been engaged and focused on the CAPs objectives and is currently engaged in the development of a further seven CAPs across Wakefield.



1. Sam Williams/ Emily Foulger at MHP Communications
[email protected]
020 3128 8100/ 020 3128 8541/ 07741 249 139

2. Kate Winstanley, CAP Director
[email protected] 07590 924710/ 0207 089 3882

3. Gillian Powell, CAP Programme Manager
[email protected] or 07825 225018/0207 089 3861

Notes to editors:

1. Community Alcohol Partnerships (CAP) is a Community Interest Company (CiC) whose aim is to prevent underage drinking and the resulting harm to local communities. A combination of enforcement, education, engagement of the community and businesses, and provision of appropriate diversionary activity for young people is the hallmark of the CAP model. The CAP ethos is based on a partnership approach that includes co-operation between a range of local authority departments, including Trading Standards, licensing, community engagement and youth services, Police, alcohol retailers, schools, local charities, housing associations, residents' associations and health networks.

2. CAP is funded by seventeen companies who produce or sell alcohol. Current funders include: Aldi, Asda, the Association of Convenience Stores (ACS), Brown Forman Brands, Conviviality Retail, Co-op Group, Diageo, Heineken, Lidl, Marks and Spencer, Molson Coors, Morrison's, One Stop, Sainsbury's, SHS Drinks, Tesco and Waitrose.

3. CAP is governed by a Board of Directors led by an independent Chair, Derek Lewis, and experts drawn from the alcohol retail sector, the third sector and the public sector. Derek Lewis spent the first half of his career principally in Ford Motor Company and the leisure industries as CFO and then CEO of Granada Group and founder of UK Gold Television. Since then he has been involved extensively in the public, private and not-for-profit sectors. He was Director General of the Prison Service in England and Wales in the mid-1970s and has subsequently been chair or non-executive director of a variety of companies, principally in the health, education, training and employability sectors. These roles have been combined with six years as a trustee of the Royal Voluntary Service (formerly WRVS) and ten years on the Council of the University of Essex, latterly as Pro-Chancellor.

Our Impact

See our latest Annual Report here

See our latest newsletter and sign up here

Download answers to FAQs about CAP here

CAP annual report 2022

Our new report: An alcohol-free childhood - Action to ensure parents keep their children free from alcohol harm draws on extensive research that shows parents are largely unaware of guidance from the Chief Medical Officer (CMO) that the healthiest and safest option is for children to remain alcohol free up to the age of 18.
We believe the Government and others should actively promote the CMO guidance and do more to ensure that parents are made aware of this advice and actively involved in alcohol education for children and young people. You can download a copy of the report here and slides on key findings here

what is cap?

Community Alcohol Partnerships (CAP) is a Community Interest Company (CiC) which brings together and supports local partnerships of councils, police, retailers, schools, health providers and community groups to reduce alcohol harm among young people, improve their health and wellbeing and enhance their communities.

Find out more »


All winners CAP awards 2022

Congratulations to all the winners in our 2022 annual awards! 

Find out more »

How can i get involved?

If there is a CAP scheme in your area, we can put you in touch with the local project co-ordinator, who will explain how to get involved. If there is no CAP in your area but you would like to talk about setting one up, the CAP team will be able to give help and advice.

Find out more »